THIS IS A REBELLION AGAINST WASTE
Our planet and Pets deserve better
WE CREATE REAL CHANGE FOR THE ENVIRONMENT
490
Trees planted
129,371,280+
Plastic bags and plastic wipes kept out of landfill
2,820
Pieces of plastic removed from the ocean
WHAT WE STAND FOR
Our Ethos
While most brands settle for “green enough,” we push for the kind of sustainability that manufacturers call “impossible.” That’s our sweet spot.
Raised by Nature. Fuelled by Passion
Curtis and Katie didn't start GIVE A SH!T® with environmental aspects as a marketing ploy, it was something extremely dear to their hearts. Curtis grew up with a mom who worked in conservation, he took days off school with his sister, Jodie Sue (also a GIVE A SH!T® team member) to plant trees and release rehabilitated animals back into the wild. When he met Katie, they instantly bonded over their shared care for the planet. They are the kinds of people that can't walk past trash without picking it up, compost their food scraps, DIY or second hand everything, and shop at the local waste-free vege markets.
Our external programmes
Restoration Programmes
Through our partnership with The Good API, certain purchases help protect and restore the ecosystems our planet depends on.
From the mangroves of Kenya and Brazil to kelp forests in British Columbia, reforestation in Madagascar, and tree planting through the Arbor Day Foundation - your support is fueling real, lasting change across the globe.
Plastic Removal Programmes
Through our partnership with The Good API, certain purchases help intercept plastic before it ever reaches the ocean. From collectors in Indonesia and the Philippines to coastlines in Brazil and Egypt, your support is funding real, traceable plastic removal - verified at every step and fuelling lasting change for communities and oceans across the globe.
Family Run Start-Up
Earth friendly
Recycled Materials
Cruelty Free Peta Certified